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Sonic Menuboard

Digital MenuBoard

 

Sonic Drive-In is known for its unique drive-in dining experience, where customers can order from their cars through intercom speakers and have their food delivered by carhops on roller skates! They are also known for their diverse menu offerings, and is recognized for its retro-themed atmosphere and advertising campaigns featuring quirky characters and catchy slogans.

 

In 2011, Tandem was selected by Delphi, Sonic's supplier, to spearhead the industrial design for an iconic digital menu board, destined for Sonic Drive-In, an American restaurant staple.

 

Americana

 

1    

 

This digital kiosk seamlessly melds the American 50s glamour with cutting-edge technology.

 

 

 

 

Sonic Digital Menu

 

 

 

 

Curated visual elements coalesced to form a striking wedge shape, adorned with a cheerful yellow hue.

Sonic Digital Menu

The initial design iteration proved to be a resounding success, leading to the production of 300 units for its pilot run.

These digital menu boards quickly proliferated, becoming ubiquitous fixtures across the United States.

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Rev 05. 27 .2024

Tandem Product Design LLC. All rights reserved.

Industrial Design; Product Design; Mechanical Engineering, Design Strategy

Product Visualization, CAD Design, Designed in California

Tandem Product Design 2024 /

1639 11th St., #109, Santa Monica, California, 90404, USA /

 

phone: 310-651-6855
email: contact@tandem-design.com
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